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To Whom It May Concern: Woodmere at Jacaranda is a Quaker sponsored retirement community situated on 33+ acres in Venice, FL. When all phases are developed, the campus will include three, nine story buildings, connected by three, seven story wings. In the center of the campus there will be a three story, approx. 80,000 clubhouse complete with a 60' - 70' heated, swimming pool and a 2 acre pond. Fifty-five, free standing villa homes line the perimeter of the campus. Our marketing efforts began in the latter part of October 1996. At that time, our Sales/Information Center was located in a former bank branch building off-site. We had no models units, no architectural model or anything tangible for clients to see aside from floor plans and renderings. More than once, we heard the comment of "a pig in a poke" to describe the project. Fortunately we had enough good clients who believed in the project so that the marketing effort continued with good progress. Most of these early clients could visualize in three dimensions what is represented on paper in one dimension. I might add, as purely an observation, there seem to be very few people capable of this type of visualization. It is the people who can't make this transitional visualization, from paper to 3-D, that are the hardest to bring to the "point of sale" In December of 1997, we received a to-scale, architectural, site model fro Phil Whitelaw. This model helped tremendously in allowing clients and future clients to see the magnitude and beauty of the project. Even at a reduced scale, visualization could be realized much more easily. This has been an invaluable tool when describing the project to prospective clients. Architectural Model Maker produced an outstanding finished product. The Mediterranean style of the campus buildings was detailed very realistically. I would highly recommend this type of marketing tool to businesses in the development stages. More importantly, I would highly recommend Architectural Model Maker to create such a tool. We at Woodmere have nothing but positive comments to share about the finished project as well as the business relationship we experienced with Phil Whitelaw and his associate. Sincerely,
To Whom It May Concern: We have turned to Phil Whitelaw and his firm., Architectural Display Services, to produce our scale model displays. They have clearly emerged as the best in the area. Indeed, I am convinced they are among the best that can be found anywhere. As developers of high quality properties, Signature communities requires the finest in all goods and services, especially those crucial elements that are going to represent us in the marketplace. Architectural Display Services has thoroughly demonstrated to us and to the industry at large accuracy, timeliness, and artistry fulfilling and exceeding even our expectations. Our architects confirm a sound understanding by Phil and his staff of all the issues involved in the model making process. The display of our "Regatta" project is another stunning success. The beauty of their work makes a powerful marketing device even more powerful. We look forward to the nest on. Sincerely,
Dear Phil: We at Shell Point are grateful for the excellent work you performed in creating such powerful marketing tools for the Shell Point expansion. You combined architectural integrity with a community charm and romance, resulting in a scale model that is beautiful and compelling. Thank you for the way you listened to our wishes and responded professionally to each of our requests and worked within budgets. The flexibility you exhibited in producing both an interview model of the larger project, then an expanded version of a commons area that demonstrates function, underscored the breadth of you professional capability. We will not hesitate to highly recommend your services and call upon you again in the future. Sincerely,
Dear Phil, What a difference it makes in our sales center to have such a wonderful new topo table that so accurately portrays our beautiful community. As the saying goes, "you only get one chance in making a good first impression." Since it is the first thing our prospects see after registration, it is very important to us to be able to "show off" our community in a brief overview. The topo that you built for us not only accurately depicts the many elements that make up our community but also enhances the beauty of our sales center. Just as important as the quality of your work, we were also impressed that you delivered it on time and at the agreed upon price. I believe that the quality of the topo has a lot to do with sales impact and know it won't be long before we need you to come out and update our topo to reflect our increased sales. I look forward to working with you again in the future, Phil. Sincerely,
To Whom It May Concern: Architectural Display Services has recently completed our scale topography table for Reflection Lakes community in Ft. Myers, Florida. Phil Whitelaw has assisted Engle Homes in creating an outstanding representation of the community's features and lifestyle opportunities. I can unhesitatingly recommend Phil and his firm to anyone interested in top quality scaled displays. Sincerely,
Dear Phil: The model has been extremely well received by our customers and the community. It has received nothing but compliments and has created a real sense of excitement. Sincerely,
"Modelmaker.com has assisted Engle Homes in creating an outstanding representation of the community's features and lifestyle opportunities. I can unhesitatingly recommend Phil and his firm to anyone interested in top quality scaled displays." David A. Cobb
What a difference it makes in our sales center to have a such a wonderful new topo table that so accurately portrays our beautiful community. As the saying goes, "you only get one chance to make a good first impression." Since it is the first thing our prospects see after registration, it is very important to us to be able to "show off" our community in a brief overview. The topo that you built for us not only accurately depicts the many elements that make up our community but also enhances the beauty of our sales center. Just as important as the quality of your work, we were also impressed that you delivered it on time and at the agreed upon price. I believe that the quality of the topo has a lot to do with sales impact and I know it won't be long before we need you to come out and update our topo to reflect our increased sales. Sincerely -Michael G. Vranek
"As developers of high quality properties Signature Communities requires the finest in all goods and services, especially those crucial elements that are going to represent us in the marketplace." "Our architects confirm a sound understanding by Phil and his staff of all the issues involved in the model making process." "The display of our "Regatta" project is another stunning success. The beauty of their work makes a powerful marketing device even more powerful." - Richard F. Corace
"We at Shell Point are grateful for the excellent work you performed...." "You combined architectural integrity with a community charm and romance, resulting in a scale model that is beautiful and compelling." "Thank you for the way you listened to our wishes and responded professionally to each of our requests and worked within budgets. The flexibility you exhibited in producing both an overall view of the larger project , then an expanded version of the a commons area that demonstrates function, underscored the breadth of your professional capability." -David C. Moreland Shell Point Retirement Community
"Modelmaker.com produced an outstanding finished product. The Mediterranean style of the campus buildings was detailed very realistically." "I would highly recommend modelmaker.com to create such a powerful tool. We at Woodmere have nothing but positive comments to share about the finished product as well as the business relationship we experienced with Phil Whitelaw and his associates." Ted A. Benjamin Director of Marketing |
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